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NotebookLM

NotebookLM enhances research productivity with AI-driven note-taking and document analysis while ensuring user privacy.
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NotebookLM Web Traffic statistics June, 2026

#37 -5
Global Rank
Position of this tool among all analyzed AI tools based on total visits, with #1 being the most visited AI tool globally.
#74 -3
US Rank
Position of this tool among all analyzed AI tools based on visits from the United States.
#1 +0
Academic Research Tools Rank
Position of this tool within its specific category (Academic Research Tools), based on total visits.
-17.03% MoM Decline
32.50M -6.67M
Total Visits
Total number of visits this tool received during the selected month, with the absolute change from previous month.
was 39.18M
17.90M -2.40M
Unique Visits
Number of different users who visited this tool during the selected month, with the absolute change from previous month.
was 20.30M
-0.03% Share Decline
0.25% -0.03%
Global Market Share
Percentage of all AI tool visits across our directory that went to this specific tool.
was 0.28%
57.72% +2.42%
Academic Research Tools Market Share
Percentage of all Academic Research Tools category visits that went to this specific tool.
was 55.30%

Gender Distribution

Breakdown of tool usage between male and female users during the selected period.
57%
Male Users
43%
Female Users

Device Distribution

Breakdown of visits to this tool by device type (mobile vs desktop).
26%
Mobile users
74%
Desktop users

Duration & Bounce Rate

Average time users spend on the tool per session and the percentage of users who leave after viewing only one page.
07:03 min
Average duration
80%
Bounce Rate

NotebookLM Traffic Trends

Historical view of this tool's visit patterns over the past 12 months, showing both total visits and unique visitors over time.
Month Page Visits
Jul 9.90M
Aug 11.30M
Sep 17.90M
Oct 19.30M
Nov 25.00M
Dec 28.30M
Jan 33.20M
Feb 31.80M
Mar 39.82M
Apr 38.81M
May 39.18M
Jun 32.50M

NotebookLM Competitor comparison

Comparative view of monthly visit trends among similar AI tools in the same category, helping understand how this tool performs against its main competitors over time.
Month Page Visits
Jul 9.90M
Aug 11.30M
Sep 17.90M
Oct 19.30M
Nov 25.00M
Dec 28.30M
Jan 33.20M
Feb 31.80M
Mar 39.82M
Apr 38.81M
May 39.18M
Jun 32.50M

NotebookLM Web Traffic by Country

Overview of the top 5 countries visiting this AI tool, ranked by total visit volume.
Location
Country where the AI tool visits originated from.
Traffic
Total number of visits from this country during the selected month, with the change from previous month shown below.
Share
Percentage of global AI tool visits that came from this country.
India India
5.18M -1.10M
17.43%
United States United States
2.96M -733.74K
9.97%
Brazil Brazil
1.72M -419.49K
5.78%
Germany Germany
984.88K -170.79K
3.31%
Argentina Argentina
971.87K +16.00K
3.27%

NotebookLM Visits by Traffic Source

Breakdown of how users are finding and accessing this AI tool, showing the distribution of traffic across different channels.
Source
Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).
Traffic
Number of visits from each traffic source during the selected time period.
Share
Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Organic search 13.35M 41.00%
Direct 12.91M 40.00%
Paid search 4.16M 13.00%
Referral 968.62K 3.00%
Display ads 604.58K 2.00%
AI Traffic 221.03K 1.00%
Organic social 130.02K 0.00%
Paid social 81.26K 0.00%
Mail 42.26K 0.00%
Google AI Mode 26.00K 0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

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